Top 20 Most Downloaded Apps on the Google Play Store

The Importance of Download Statistics
In 2024, the number of app downloads continues to grow globally. In just the first quarter, over 35 billion downloads were recorded on the Google Play Store a 5% increase compared to the same period last year. These statistics not only highlight the vitality of the app market but also serve as a reliable indicator of the quality and usefulness of the most popular apps.
Download Statistics on the Google Play Store in 2024
The most downloaded apps typically offer solutions for everyday needs, high-quality entertainment, or tools that make communication easier. Understanding which apps top the rankings helps developers identify trends and helps users discover solutions already tested by millions of people.
Entertainment and Streaming: The Second Powerhouse
Entertainment and streaming apps remain among the most downloaded, reflecting the growing preference for on-demand digital content.
5. YouTube

YouTube remains one of the most downloaded apps on the Google Play Store, with approximately 400 million downloads in 2024. The platform continues to be the leading source of video content, with constant improvements to its interface and recommendation algorithm.
YouTube Premium has also seen significant growth, offering an ad-free experience and exclusive features such as video downloads and background playback.
6. Netflix

Netflix remains the most popular streaming service, with approximately 350 million downloads in 2024. The platform maintains its relevance through high-quality original productions and constant improvements to the user experience.
Despite growing competition from other streaming services, Netflix continues to invest in local content for different markets including successful Brazilian productions.
7. Spotify

Spotify maintains its lead as the most downloaded music streaming app, with approximately 300 million downloads in 2024. The platform continues to evolve with features like podcasts, audiobooks, and AI-powered personalized playlists.
It has also enhanced its tools for independent artists, making it easier to distribute and monetize musical content.
8. Disney+

Disney+ continues to grow in popularity, with approximately 250 million downloads in 2024. The platform stands out for its vast content library, including titles from Disney, Marvel, Star Wars, and National Geographic.
The service has also expanded its offering with Star+, which features general entertainment and live sports content further boosting its user base.
E-commerce and Shopping: Continued Growth
Online shopping apps continue to gain ground among the most downloaded, with new platforms challenging the traditional market leaders.
9. Shopee

Shopee continues its rise as one of the most downloaded e-commerce apps, with approximately 230 million downloads in 2024. The platform stands out for its competitive prices, frequent promotions, and free shipping system.
The app has also improved its interface and expanded payment options, making the shopping experience even more accessible for Brazilian users.
10. Temu

Temu is the biggest surprise among the most downloaded apps on the Google Play Store in 2024, with approximately 200 million downloads. The Chinese platform has won over users with extremely low prices and a wide range of products.
The app uses gamification strategies and progressive discounts to encourage frequent purchases, and it also offers free international shipping on most items.
Productivity and Tools: Everyday Essentials
Apps that boost productivity and offer useful tools remain among the most downloaded, reflecting the growing digitalization of work and study.
11. CapCut

O CapCut se consolidou como o editor de vídeos mais popular, com aproximadamente 190 milhões de downloads em 2024. Desenvolvido pela mesma empresa do TikTok, o aplicativo oferece ferramentas profissionais de edição de vídeo com interface intuitiva.
Seus recursos de transições, efeitos especiais e edição de áudio tornaram-se essenciais para criadores de conteúdo em diversas plataformas, não apenas no TikTok.
12. Google Meet

Google Meet remains one of the most downloaded video conferencing apps, with approximately 180 million downloads in 2024. The platform has established itself as a reliable solution for virtual meetings, online classes, and remote gatherings.
The app has improved features such as automatic transcription, real-time translation, and integration with other Google Workspace services enhancing its usefulness for both professional and educational users.
Games: Interactive Entertainment on the Rise
Most Popular Games on the Google Play Store in 2024
13. Subway Surfers
Subway Surfers continues its incredible longevity as one of the most downloaded games, with approximately 170 million downloads in 2024. This endless runner game keeps attracting new players through monthly themed updates and seasonal challenges.
Its simple and addictive gameplay, combined with colorful graphics and charming characters, ensures its lasting popularity among users of all ages.
14. Roblox
Roblox continues to grow in popularity, with approximately 160 million downloads in 2024. This user-generated gaming platform offers thousands of community-created experiences, ranging from simulators to adventure games.
Roblox’s ecosystem also allows young developers to monetize their creations, making it not just a game, but a platform for learning and digital entrepreneurship.
15. Free Fire
Free Fire maintains its position as one of the most popular battle royale games on mobile, with approximately 150 million downloads in 2024. The game continues to attract players thanks to its low technical requirements, allowing it to run smoothly on lower-end smartphones.
Frequent updates, special events, and collaborations with brands and celebrities help keep the game relevant and engaging for its global player base.
16. Candy Crush Saga
Candy Crush Saga remains a long-standing phenomenon, with approximately 140 million downloads in 2024. The classic match-3 game maintains its popularity through weekly new levels and themed events.
Its simple yet addictive formula continues to attract casual players of all ages, solidifying its place among the most profitable mobile games of all time.
Finance and Banking: Digital Revolution
17. PicPay

PicPay remains one of the most popular digital wallets in Brazil, with approximately 130 million downloads in 2024. The app has expanded its functionality beyond payments, offering services such as investments, credit, and online shopping.
Its cashback program and frequent promotions keep users engaged and continue to attract new customers to the digital financial ecosystem.
18. Nubank

Nubank remains one of the most popular digital banks, with approximately 120 million downloads in 2024. The app continues to expand its portfolio of financial services, including checking accounts, investments, and insurance.
Its intuitive interface and high-quality customer service remain key differentiators, helping to attract new users and maintain the loyalty of existing customers.
AI Tools: The New Trend
19. ChatGPT

ChatGPT joined the list of most downloaded apps on the Google Play Store in 2024, with approximately 110 million downloads. OpenAI’s app brings powerful conversational artificial intelligence to mobile devices, helping users with research, writing, and problem-solving.
The mobile version offers free access to the GPT-3.5 model, with a subscription option for advanced GPT-4 features and other premium functionalities.
20. Remini

Remini has established itself as one of the most popular AI-powered photo editing apps, with approximately 100 million downloads in 2024. The app uses artificial intelligence to enhance the quality of old or low-resolution photos.
In addition to image restoration, Remini also offers features such as avatar generation, facial editing, and visual content creation based on text prompts.
Trend Analysis: What’s Shaping the App Market
Key App Market Trends in 2024
Integrated Artificial Intelligence
The integration of AI features across various app categories is one of the strongest trends of 2024. From photo editors like Remini to virtual assistants like ChatGPT, artificial intelligence is transforming user experiences and creating new possibilities for interaction.
Short Videos Dominate Entertainment
The short-form video format, made popular by TikTok, continues to influence the development of social media apps. Instagram Reels, YouTube Shorts, and other platforms keep investing in this format, which has proven to be highly engaging for users.
Gamified E-Commerce Experiences
Apps like Temu and Shopee are redefining online shopping by adding gamification elements such as giveaways, daily challenges, and reward systems. This approach has proven effective in increasing user engagement and frequency of use.
Democratization of Creation Tools
Conclusion and Forecasts for the Coming Months
The overview of the most downloaded apps on the Google Play Store in 2024 reflects not only current user preferences but also points to future trends in app development. Social media continues to dominate downloads, but there is significant growth in categories like AI tools, streaming platforms, and e-commerce with innovative experiences.
In the coming months, we can expect to see:
- Greater integration of AI features into everyday apps
- Continued growth of e-commerce platforms with disruptive business models
- Expansion of content creation tools accessible to everyday users
- New productivity solutions tailored to hybrid work environments
- Mental and physical wellness apps gaining more traction among the most downloaded
Tracking the most downloaded apps on the Google Play Store is more than just a curiosity it’s a way to understand shifts in digital habits and the technological innovations shaping our future. As new trends emerge, we’ll continue to update this list to keep you informed about the dynamic world of mobile applications.
Social Media: Dominating the Downloads
TikTok remains the most downloaded app on the Google Play Store in 2024, with over 800 million downloads. Its popularity continues to grow thanks to its short-form video format and the algorithm that personalizes content for each user.
The app has also expanded its monetization features, allowing content creators to earn income through livestreams, brand partnerships, and the TikTok Creator Fund.
Download TikTok
2. Instagram
Instagram remains the second most downloaded app, with approximately 750 million downloads in 2024. Meta’s platform continues to stay relevant by consistently introducing new features such as Reels, which directly compete with TikTok.
In addition, Instagram has enhanced its tools for creators and small businesses, making it easier to monetize content and engage in e-commerce within the platform.
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3. WhatsApp
WhatsApp remains one of the essential communication apps, recording around 600 million downloads in 2024. The app continues to evolve with features like group video calls, disappearing messages, and enhanced security through end-to-end encryption.
The WhatsApp Business version has also gained popularity among small and medium-sized businesses, making customer communication more efficient and professional.
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4. Telegram
Telegram continues to grow in popularity, with approximately 450 million downloads in 2024. The app stands out for its ability to create groups with thousands of members, broadcast channels, and advanced privacy features.
Its unique functionalities such as customizable bots and unlimited cloud storage attract users looking for more versatile communication alternatives.
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